KDW
Join us for
KITCHEN DESIGN WEEK
Streaming March 24-27, 2025
Over four days, this webinar series will focus on practical strategies to strengthen customer relationships, increase sales, and grow your design center, independent business, or showroom.
THE LINEUP
Kitchen Design Week addresses the real challenges kitchen and bath professionals face in today’s competitive market.

March 24, 2025
Challenging traditional design concepts & turning discomfort into opportunity
Through continuous improvement and product development, we rethink traditional design concepts by engaging with emerging trends and embracing changes that push the boundaries of creativity.
However, we know that change can feel uncomfortable—especially for homeowners. That’s why we focus on empowering designers with strategies to not only sell innovative design changes but also to turn hesitation into opportunity, building trust and excitement around what’s possible.
March 25, 2025
Relational sales for kitchen designers: Converting consultations into clients
In today’s competitive market, success isn’t just about selling—it’s about building relationships that last. This session dives into the art of relational sales, showing kitchen designers how to move beyond transactional interactions and create meaningful connections with clients. Learn how to turn initial consultations into opportunities for trust-building, collaboration, and long-term loyalty.
March 24, 2025
Working with design partners: Builders, architects, and tradespeople

In today’s competitive market, success isn’t just about selling—it’s about building relationships that last. This session dives into the art of relational sales, showing kitchen designers how to move beyond transactional interactions and create meaningful connections with clients. Learn how to turn initial consultations into opportunities for trust-building, collaboration, and long-term loyalty.

Zach Pauls
Special Projects Manager

March 24, 2025
Working with design partners: Builders, architects, and tradespeople

In today’s competitive market, success isn’t just about selling—it’s about building relationships that last. This session dives into the art of relational sales, showing kitchen designers how to move beyond transactional interactions and create meaningful connections with clients. Learn how to turn initial consultations into opportunities for trust-building, collaboration, and long-term loyalty.
March 25, 2025
The value equation: Every interaction counts
What was your most memorable customer service experience? Likely, it was a purchase that checked all the boxes: exceptional service, thoughtful touches, and a feeling of true value. In this session, we’ll explore how to create a service experience that exceeds expectations, leaving customers feeling understood, appreciated, and confident in their decision.
Stan Pauls is able to offer design centers a unique perspective as CEO of a locally owned business. In a time when many design centers have been absorbed by larger corporations and directed by distant boards, we remain dedicated to the personal connections and values that set us apart. Being family oriented and locally owned empowers Decor to fully embrace our mission, prioritize philanthropy, and strike a meaningful balance between growth, community impact, and supporting our partners.

YOUR HOST

Samantha Wiebe
Marketing Analyst
Sam is a creative, results-driven marketer with over 5 years of experience creating messages that connect with people. At Decor Cabinets, she’s passionate about transforming big ideas into impactful strategies that support designers.
WHY JOIN US FOR
KITCHEN DESIGN WEEK?
WHY JOIN US FOR KITCHEN DESIGN WEEK?
Strong client relationships, confident sales, and staying ahead of trends drive a successful design business. Kitchen Design Week delivers real insights to help you overcome client hesitation, strengthen partnerships, and land more projects.
40%
Clients hesitate on bold designs without assurance of trend longevity.
Clients are cautious about bold design choices unless they’re confident in the lasting appeal of the trend. Learn how to communicate the long-term benefits of your designs and land the project.
51%
More likely to hit sales goals with relationships.
Sales professionals who focus on relationships outperform the rest. Build connections that matter and watch your design center’s sales grow.
91%
Of contractors and owners agree that increased collaboration reduces risk.
Effective collaboration is crucial in the design industry. Strong relationships between designers, builders, architects, and tradespeople ensure smoother project execution, fewer delays, and higher client satisfaction.
JOIN US FOR
KITCHEN DESIGN WEEK
JOIN US FOR KITCHEN DESIGN WEEK
Streaming March 24-27, 2025
- We’ll answer your questions during the event.
- Those who join during Kitchen Design Week will be sent presentation slides.
- Be the first to see these interviews!